How to make a lasting impact at your next speaking gig

Posted in Social Media & Online Marketing | 0 comments

So you’ve been asked to present a talk at an event where there will be many of your ideal clients sitting in the audience. Your golden opportunity to introduce your expertise to reach a number of potential clients. How can you make a lasting impact and let them know about your services without coming across [...]


How do you know if your launch goals are realistic?

Posted in Strategy Stuff | 1 comment

set realistic launch goals

When you promote a new service or launch a new product online, how can you tell that your launch goals – the amount of people you want to buy your ‘product’ and how much money you want to make from it – are realistic ones? Out of thin air Especially the first time, it’s almost [...]


3 Words That Get You Unstuck To Take Action

Posted in Social Media & Online Marketing | 1 comment

My mantra

In January, I didn’t set a one-word theme for the year like I’ve done in the past. And, when I have done, I’ve never declared it. I kept it to myself. Otherwise I would be linking to that previous post right here (genius blogging tip for you there, babes!) But, as my year has unfolded, [...]


How to treat your website visitors so that they fall in love with you

Posted in Social Media & Online Marketing | 2 comments

How to make your Website visitors fall in love with you

Your website. Your most precious piece of marketing collateral. Your home on the web. You own it and you can do whatever you want with it. You’re not at the mercy of a third party webspace like Facebook. They make the rules and can change them whenever they fancy. Or, if their popularity divebombs, taking [...]


Why knowing your customer is vital for success (and what dating’s got to do with it)

Posted in Social Media & Online Marketing | 2 comments

knowing your customer

Do you know your ideal customer? I mean, really, really understand them? Their wants, needs, worries? What keeps them awake at night? Because if you don’t and you’re not showing it in your communication there’s an important piece missing that will impact the growth of your business… The Attraction Factor It’s a scary thought but [...]


The ONE thing You Need To Do To Get Noticed Online

Posted in Blogging & Content | 6 comments

get noticed

This week I learnt that (once again) my blog has been listed as an influential resource – named as a Top 10 UK Marketing Blog by Search Engine Journal. Yay! I say, once again, because last year I was named one of 50 Top UK Online Marketing Influencers & Bloggers of 2013. Naturally, I’m thrilled. [...]


Do this to sell more online (It’s not as hard as you think)

Posted in Social Media & Online Marketing | 4 comments

do this and sell more online

Are you baffled why some seem to get all the attention, massive amounts of followers on social media, and hundreds of blog comments? Meanwhile you feel ignored, frustrated and a l’il foolish…. This is something I hear a lot from business owners wanting to grow their business online. Not only that they don’t know what [...]


10 healthier business choices that lead to growth and prosperity

Posted in Social Media & Online Marketing | 6 comments

healthier business choices

When building a business you are faced with a billion decisions to make and conflicting advice everyday. Having variety and the freedom to choose is a fabulous position to be in, but with so many options it can result in poor choices that don’t serve you or your business growth. Often the choices we make [...]


How to keep your business growing when life smacks you round the chops

Posted in Strategy Stuff | 12 comments

how to keep your business growing when life smacks you round the chops

Life sucks sometimes. Grief, illness, heartbreak, burnout – none of us are immune from the blows that life deals us. And, when you are your business, they compound the stress and worry because everything stops with you. The success or failure of your business is in your hands. So how do you survive the upheaval [...]


Build Your Empire on Twitter in Just 10 Minutes A Day

Posted in Strategy Stuff | 6 comments

build you twitter empire

Would you believe me if I told you it only takes 10 minutes of daily Twitter action to get awesome results for your business? It’s true. That’s all it takes. It’s a practice I’ve followed for several years now. To be honest, I had no choice. As my business grew (largely thanks to Twitter) I [...]